Starting over can be a painful and humbling experience. While the agony of defeat may feel unbearable, it does give us a chance to step back and try a different approach.
We've all been there before, reluctant to share our work because we believe it's not good enough. We're afraid of what others may think. We want to make sure it's perfect before anyone sees it. We are so convinced by this idea that we'll make any excuse to not show what we've created.
We hope that by adding more and changing it, it will be more impressive. Sadly, this is a mistake we have all made.
In my case, it was launching this website. For the past several years, I've tried to bring it to life, but each time I would abandon it faster than Lebron left Miami.
My problem was I kept trying to build the perfect website. I wanted to dazzle my visitors with its design and features. Every year, I would eagerly sign up for new trials of Kajabi, Kartra, Podia, Might Networks, Circle, or whatever program had just launched. I would always come to the same conclusion, they were too costly for my budget. Ultimately, I would always return to using WordPress and try to build the solution myself.
This would lead to my second problem. Although WordPress is made for blogging and can be customized. It still didn't have all the features I wanted out of the box. It required plugins to add more features. By the time you summed the cost of all the plugins, you could easily spend $500 or more to start. Plus, over the years, WordPress had become too complicated to maintain and secure. It was always the same frustration, and my expectations would be crushed like a bug under a boot.
Unfortunately, it took a few stomps before I finally realized there was NO PERFECT solution. In all those years of trying to find one, I had made less progress than a snail going uphill.
After coming to this realization, I began to grasp that my problem wasn't the website. It was me. I had lost sight of what truly mattered, which was to create a website to help others. It wasn't about having a website with all the bells and whistles but about creating good content to help others. That's when I finally decided to simplify my approach and restart, this time using Ghost CMS.
The definition of insanity is doing the same thing over and over and expecting different results. - Albert Einstein
Einstein says the definition of insanity is doing the same thing over and over and expecting different results. Sometimes we get so caught up in the weeds that we forget to actually keep looking at our end goal. We think we are making progress, but we are actually just digging a hole in the same spot. The worst part is when we realize we are in the hole, it causes us to become frustrated, leading us to procrastination. Procrastination is the way your brain handles stress when something becomes too complicated or overwhelmed.
You need to change your approach in order to achieve your goal.
Tony Robbins said it best "You need to change your approach to achieve your goal." If something isn't working, and you are doing the same thing, you can't expect a different result. At some point, you must make a change.
Remember this next time you find yourself at a standstill with your goals. First, try to identify your true objective. Second, don't boil the ocean. Simplify what you are trying to accomplish. Third, get started on what truly matters, which is to create, not analyze. Finally, If you find yourself caught up in the same repetitive pattern that isn't producing results, try changing your approach by looking at it from a different perspective. You might find that the answers you seek are closer than you think.