Why your Business needs to be on Twitter

Why your Business needs to be on Twitter

The question of whether or not Twitter is a sensible use of marketing energy and budget has been around as long as the platform has. It seems people have had a hard time wrapping their brain around how a micro-content platform like this can drive traffic, sales, and authority. Taking a lot longer to embrace has been the small business community, as it appeared like nothing but a marvelous way to while away a day, and for no real return. Let’s have a look at why Twitter is actually a great deal more than a giant time suck, and can actually do a lot more for your marketing than you might picture. 7 ways you can utilize Twitter in your small business! Utilize your Twitter profile for all it’s worth – Using your profile highlights who you are and what you do is a great way to get off to a good start with your audience on Twitter. Use the opportunity to make a great first impression and leave links to your website or pages. Connect with the influencers in your market – A primary goal of any twitter strategy is to make it your business to find and connect with the people who matter in your market. Not a brief task, but a necessary one that can really pay off later on. Use videos and images – Don’t ignore the fact that videos and images actually drive three to four more times more clicks on Twitter. Employ Promoted Tweets – This is an amazing way to find and connect with your ideal audience. Be careful however not to be spammy or hammer people with...